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Peninsula Kids
Home»Pregnancy & Baby»Ultimate guide to maternity bras
Pregnancy & Baby

Ultimate guide to maternity bras

Updated:March 22, 20225 Mins Read
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Maternity bras sound complicated but soon you will be an expert. There are many changes to your body throughout pregnancy and breastfeeding, and one of them is coming to terms with changing the style of bra you are used to wearing.

Over the course of the motherhood journey, your breasts will undergo a multitude of changes and require additional support. Specialists in maternity bras, Bendon Lingerie, design with maximum comfort, support and ease of use; specifically meeting the needs of pregnant women. They are there to celebrate and support you by providing you with the maternity bra styles and information you’ll need.

 Why is it important to purchase a maternity bra?

Pregnant women very quickly outgrow their regular bras, and while it may be tempting to make do with the bras you have, your breasts will require some comfier support. Both during and after pregnancy, the breasts undergo numerous changes such as enlarging, becoming heavier, denser, and more sensitive. Even though not all women gain weight, the diaphragm and rib cage will expand to allow room for the baby to grow. Therefore, while every woman is different, itโ€™s not uncommon to go up two to four band sizes (the measurement around your body under your breasts) and two to four cup sizes during pregnancy. Therefore, itโ€™s paramount that you are wearing a professionally fitted bra specifically designed to allow for growth and comfort.

While it is personal choice, we highly recommend wearing a soft cup wire-free bra during and after pregnancy. As your breasts are constantly changing during pregnancy and breastfeeding, you may find that having no underwire is a lot more comfortable. Wires can push into where the milk ducts are forming, which can cause discomfort and may cause damage/block milk flow leading to mastitis which is very painful and prevents feeding.

When do I know itโ€™s time for a maternity bra?

Every woman is different, every pregnancy is different, and your breasts will change in a way that’s unique to you. Depending on how you grow, you may need to go bra shopping several times throughout pregnancy.

We recommend you have your first maternity fitting when your bras start to feel uncomfortable and your breasts start to change โ€“ typically this tends to be just after your first trimester (first three months).

During the second and third trimesters (six-nine months), we recommend coming in store for a follow-up fitting, as you will most likely need to go up a size to keep up with your expanding bust and allow for baby growth in your diaphragm.

Typically, women will grow at least another cup size a few days after birth when your milk comes in.

 What are the features of a maternity bra?

Bendon Lingerie fit experts are professionally trained at providing you with a well-fitted bra that allows for growth, comfort and suits your personal preferences that you can wear throughout the day, and night.


Bendon Lingerie maternity bra must-haves:

Bendon Classic Comfort Maternity Bra

Available in sizes 10โ€“18, C-F cup.

Customers said:

“This bra ticks all the right boxes – it is a lovely style, practical, supportive and comfortable to wear. I highly recommend.” – Carla. F

โ€œI love the style and fit of this bra, has all the support you need with the added bonus of it being a bit sexy.โ€ – Gabby

โ€œMy fav nursing bra after purchasing a few from Bendonโ€™s maternity selection. Comfortable, durable and as pretty as maternity bras get. Purchased one of these bras with other Bendon maternity bras and loved this one so much, purchased another a week after :)” – Kirstin

me. by Bendon Elodie Maternity Bra

Available in sizes 10โ€“16, C-G cup.

Customers said:

“Of the various brands of nursing bras that I’ve purchased, this is my favourite – in fact I just purchased another 3! The material is so soft & comfortable, the cups have no seams so there’s no rubbing or need for nursing pads. It’s also kept itsโ€™ shape well & hasn’t stretched so that it still fits well even after 18 months of use. Highly recommended! ” – Karen. G

โ€œSuper comfortable nursing bra that holds everything in. Had the same bra 5 years ago and still the most comfortable one Iโ€™ve tried and loving the expander on the new design.โ€ – Michelle. H

โ€œAs a larger busted woman, itโ€™s very difficult to find comfortable supportive maternity wire free bras. This bra ticks every box! So soft to touch, supportive and I’m finally not in pain! Will be buying another!โ€ – Kate. F

โ€œAfter wearing the wrong size bra for years including 32 weeks of pregnancy I finally got fitted and found a bra that didnโ€™t leave red marks all over! The clips are super easy to use for when baby needs a feed quickly and I donโ€™t rush home to take my bra off at the end of the day.โ€ – Shai-Nika. C

me. by Bendon Simply Me Maternity Bra

Available in sizes XSโ€“XL.

What you’ll love:

  • Easy feeding with pull-aside cups
  • Modal cotton fabric is smooth and soft against the skin
  • Adjustable straps let you tailor it to your perfect shape Internal support when feeding
  • Extra long hook and eye adjustment to guarantee the perfect fit during the different stages of pregnancy and nursing as your size changes
me. by Bendon Zoe Maternity Bra

Available in sizes 10โ€“16, C-G cup.

Customers said:

“This bra is comfortable and accommodating for the extra weight that comes with pregnancy. Super cute when paired with matching bottoms.” – Hannah R

bendonlingerie.com.au/women/bras/maternity

Peninsula Kids โ€“ Autumn 2022

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๐Ÿšจ๐ŸŽคGIVEAWAY!!!! THE PIONEER OF ALL TRIBUTE SHOWS RETURNS TO MELBOURNE FOR AN EIGHTH SENSATIONAL SEASON Direct from Las Vegas Legends in Concert - The Palms at Crown Dates: January 8 to 24, 2026 Tributes to: Michael Bublรฉ, Dolly Parton, Cher, Elvis Presley, Pat Benatar, Whitney Houston & Taylor Swift! We have 1x double pass to Thursday 8 Jan, 7.30pm performance!!! Tickets are valued at approx. $79.90 each. Just tell us who you're most excited to see in the comments below! Be sure to follow our FB and Insta pages and share this great opportunity to see an epic performance with your friends! We'll announce the winner in the FB thread on 8/12. ON SALE NOW!! https://www.ticketmaster.com.au/
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๐ŸŽŸ๏ธ GRAB YOUR TICKETS! Melbourneโ€™s most festive family adventure is officially back. We had the pleasure of enjoying a magical opening night at @melbournes_christmaswonderland at Caulfield Racecourse. You donโ€™t want to miss this family experience. Thereโ€™s so much to explore from train rides for littlies, craft sessions, decorating delicious treats in Mrs Clausโ€™ Bakery, roller-skating, high-fiving roving characters like Rudolph and The Carebears and of course jumping all your sillies out in the Snowman Igloo ๐ŸŽ…๐Ÿ’› Itโ€™s the ultimate way to jump into the Christmas spirit with the familyโ€”sparkles guaranteed. Tickets available from www.ticketmaster.com.au/ โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€” #christmaswithkids #festive #christmaswonderland #christmastime #thingstodowithkids #lovepeninsulakids #invited @cavanaghpr
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โœจ๐‘ป๐’ ๐’„๐’†๐’๐’†๐’ƒ๐’“๐’‚๐’•๐’† ๐’•๐’‰๐’† ๐’๐’‚๐’–๐’๐’„๐’‰ ๐’๐’‡ ๐’•๐’‰๐’† ๐’๐’†๐’˜ ๐‘ฒ๐’Š๐’๐’…๐’†๐’“ ๐‘ฉ๐’–๐’†๐’๐’ ๐‘จ๐’…๐’—๐’†๐’๐’• ๐’„๐’‚๐’๐’†๐’๐’…๐’‚๐’“ ๐’˜๐’† ๐’‰๐’‚๐’—๐’† ๐’•๐’˜๐’ ๐‘ฒ๐’Š๐’๐’…๐’†๐’“ ๐‘ฉ๐’–๐’†๐’๐’ ๐’‚๐’…๐’—๐’†๐’๐’• ๐’„๐’‚๐’๐’†๐’๐’…๐’‚๐’“๐’” ๐’•๐’ ๐’ˆ๐’Š๐’—๐’† ๐’‚๐’˜๐’‚๐’š ๐’‚๐’๐’… ๐’‚๐’๐’”๐’ ๐’•๐’˜๐’ ๐’“๐’†๐’ˆ๐’–๐’๐’‚๐’“ ๐‘ฒ๐’Š๐’๐’…๐’†๐’“ ๐’‚๐’…๐’—๐’†๐’๐’• ๐’„๐’‚๐’๐’†๐’๐’…๐’‚๐’“๐’”! (๐‘น๐‘น๐‘ท:$12 ๐’†๐’‚๐’„๐’‰)

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๐‰๐ฎ๐ฌ๐ญ ๐œ๐จ๐ฆ๐ฆ๐ž๐ง๐ญ ๐›๐ž๐ฅ๐จ๐ฐ ๐ฐ๐ข๐ญ๐ก ๐จ๐ง๐ž ๐จ๐Ÿ ๐ฒ๐จ๐ฎ๐ซ ๐‚๐ก๐ซ๐ข๐ฌ๐ญ๐ฆ๐š๐ฌ ๐ญ๐ซ๐š๐๐ข๐ญ๐ข๐จ๐ง๐ฌ! ๐ƒ๐จ๐ž๐ฌ ๐ฒ๐จ๐ฎ๐ซ ๐ž๐ฅ๐Ÿ ๐๐ž๐ฅ๐ข๐ฏ๐ž๐ซ ๐ญ๐ก๐ž ๐š๐๐ฏ๐ž๐ง๐ญ ๐œ๐š๐ฅ๐ž๐ง๐๐š๐ซ? ๐ƒ๐จ ๐ฒ๐จ๐ฎ ๐ซ๐ž๐š๐ ๐š ๐‚๐ก๐ซ๐ข๐ฌ๐ญ๐ฆ๐š๐ฌ ๐›๐จ๐จ๐ค ๐จ๐ง ๐‚๐ก๐ซ๐ข๐ฌ๐ญ๐ฆ๐š๐ฌ ๐ž๐ฏ๐ž? ๐–๐ž ๐ฐ๐š๐ง๐ญ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ! :) 
๐€๐ง๐ ๐ฆ๐š๐ค๐ž ๐ฌ๐ฎ๐ซ๐ž ๐ฒ๐จ๐ฎ ๐š๐ซ๐ž ๐Ÿ๐จ๐ฅ๐ฅ๐จ๐ฐ๐ข๐ง๐  ๐จ๐ฎ๐ซ ๐…๐ ๐š๐ง๐ ๐ˆ๐ง๐ฌ๐ญ๐š ๐ฉ๐š๐ ๐ž๐ฌ.โœŒ๏ธ

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๐ŸšจGIVEAWAY๐ŸŽ… Countdown to Christmas with Kinder Buenoโ€™s First-Ever Advent Calendar This festive season just got a little sweeter! Kinder Bueno is bringing joy to chocolate lovers across Australia with the launch of its first-ever Advent Calendar, available exclusively at BIG W. The Kinder Bueno Advent Calendar is the perfect way to count down to Christmas, offering an indulgent mix of your favourite treats waiting to be discovered behind every door! (RRP: $23.00) โœจ๐‘ป๐’ ๐’„๐’†๐’๐’†๐’ƒ๐’“๐’‚๐’•๐’† ๐’•๐’‰๐’† ๐’๐’‚๐’–๐’๐’„๐’‰ ๐’๐’‡ ๐’•๐’‰๐’† ๐’๐’†๐’˜ ๐‘ฒ๐’Š๐’๐’…๐’†๐’“ ๐‘ฉ๐’–๐’†๐’๐’ ๐‘จ๐’…๐’—๐’†๐’๐’• ๐’„๐’‚๐’๐’†๐’๐’…๐’‚๐’“ ๐’˜๐’† ๐’‰๐’‚๐’—๐’† ๐’•๐’˜๐’ ๐‘ฒ๐’Š๐’๐’…๐’†๐’“ ๐‘ฉ๐’–๐’†๐’๐’ ๐’‚๐’…๐’—๐’†๐’๐’• ๐’„๐’‚๐’๐’†๐’๐’…๐’‚๐’“๐’” ๐’•๐’ ๐’ˆ๐’Š๐’—๐’† ๐’‚๐’˜๐’‚๐’š ๐’‚๐’๐’… ๐’‚๐’๐’”๐’ ๐’•๐’˜๐’ ๐’“๐’†๐’ˆ๐’–๐’๐’‚๐’“ ๐‘ฒ๐’Š๐’๐’…๐’†๐’“ ๐’‚๐’…๐’—๐’†๐’๐’• ๐’„๐’‚๐’๐’†๐’๐’…๐’‚๐’“๐’”! (๐‘น๐‘น๐‘ท:$12 ๐’†๐’‚๐’„๐’‰) We also have one fresh Christmas board book for each winner featuring titles like: 'The Aussie 12 Days of Christmas', 'Mrs Claus', 'Wombat's Christmas Surprise', & 'A Speedy Sloth Christmas'. (Books and calendars given at random.) ๐‰๐ฎ๐ฌ๐ญ ๐œ๐จ๐ฆ๐ฆ๐ž๐ง๐ญ ๐›๐ž๐ฅ๐จ๐ฐ ๐ฐ๐ข๐ญ๐ก ๐จ๐ง๐ž ๐จ๐Ÿ ๐ฒ๐จ๐ฎ๐ซ ๐‚๐ก๐ซ๐ข๐ฌ๐ญ๐ฆ๐š๐ฌ ๐ญ๐ซ๐š๐๐ข๐ญ๐ข๐จ๐ง๐ฌ! ๐ƒ๐จ๐ž๐ฌ ๐ฒ๐จ๐ฎ๐ซ ๐ž๐ฅ๐Ÿ ๐๐ž๐ฅ๐ข๐ฏ๐ž๐ซ ๐ญ๐ก๐ž ๐š๐๐ฏ๐ž๐ง๐ญ ๐œ๐š๐ฅ๐ž๐ง๐๐š๐ซ? ๐ƒ๐จ ๐ฒ๐จ๐ฎ ๐ซ๐ž๐š๐ ๐š ๐‚๐ก๐ซ๐ข๐ฌ๐ญ๐ฆ๐š๐ฌ ๐›๐จ๐จ๐ค ๐จ๐ง ๐‚๐ก๐ซ๐ข๐ฌ๐ญ๐ฆ๐š๐ฌ ๐ž๐ฏ๐ž? ๐–๐ž ๐ฐ๐š๐ง๐ญ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ! :) ๐€๐ง๐ ๐ฆ๐š๐ค๐ž ๐ฌ๐ฎ๐ซ๐ž ๐ฒ๐จ๐ฎ ๐š๐ซ๐ž ๐Ÿ๐จ๐ฅ๐ฅ๐จ๐ฐ๐ข๐ง๐  ๐จ๐ฎ๐ซ ๐…๐ ๐š๐ง๐ ๐ˆ๐ง๐ฌ๐ญ๐š ๐ฉ๐š๐ ๐ž๐ฌ.โœŒ๏ธ Four winners chosen 24/11 and announced in this thread. Pick up from Hastings office.
2 weeks ago
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5/9
Meet jude&moo - locally designed kidsโ€™ backpacks from a Morn Pen mum. Just in time for Christmas! Packed with thoughtful details - premium YKK zips, padded straps, water-resistant fabric, and a built-in message tag for a personal touch - itโ€™s the perfect gift for little vehicle fans. Shop the Wheely Big Black Friday sale starting 24 November!

https://judeandmoo.com/
@judeandmoo
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Meet jude&moo - locally designed kidsโ€™ backpacks from a Morn Pen mum. Just in time for Christmas! Packed with thoughtful details - premium YKK zips, padded straps, water-resistant fabric, and a built-in message tag for a personal touch - itโ€™s the perfect gift for little vehicle fans. Shop the Wheely Big Black Friday sale starting 24 November! https://judeandmoo.com/ @judeandmoo
2 weeks ago
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6/9
After a week of exams, thought the kiddos (and parents) could use a treat!
@loadeddoughandco ticked that box!
Their indulgent, loaded cookies and joke-telling staff member put a smile on my face and made Friyay even sweeter. 
๐Ÿช 
Be sure to check them out nestled within the factories on Frankston-Flinders Rd in Hastings. 
โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”
#notanad #justlikecookies #fridayfeels #loadeddoughandco #loadedcookies
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After a week of exams, thought the kiddos (and parents) could use a treat! @loadeddoughandco ticked that box! Their indulgent, loaded cookies and joke-telling staff member put a smile on my face and made Friyay even sweeter. ๐Ÿช Be sure to check them out nestled within the factories on Frankston-Flinders Rd in Hastings. โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€” #notanad #justlikecookies #fridayfeels #loadeddoughandco #loadedcookies
2 weeks ago
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7/9
๐Ÿƒโ€โ™€๏ธโ€โžก๏ธ๐Ÿฆฎ๐Ÿƒโ€โ™‚๏ธโ€โžก๏ธ๐Ÿ•โ€๐Ÿฆบ Register here: https://diabetes-victoria.grassrootz.com/2025-diabetes-victoria-fun-walk
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๐Ÿƒโ€โ™€๏ธโ€โžก๏ธ๐Ÿฆฎ๐Ÿƒโ€โ™‚๏ธโ€โžก๏ธ๐Ÿ•โ€๐Ÿฆบ Register here: https://diabetes-victoria.grassrootz.com/2025-diabetes-victoria-fun-walk
3 weeks ago
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8/9
The LEGO Group partners with Myer to celebrate 70 years of Christmas window magic. 

Unfolding across six windows at Myer Melbourneโ€™s Bourke Street store from Saturday 8 November to Sunday 11 January 2026, A Playful LEGO Christmas Story invites visitors to follow a childโ€™s letter to Santa as it journeys from a Melbourne post office all the way to The North Pole - with a little help from a cheeky LEGOยฎ elf.

From The Windows To The Workshop:
Families can continue the festive fun inside The Basement at Myer Melbourne, where the LEGO Christmas Playland will run from Saturday, 8 November to Christmas Eve.
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The LEGO Group partners with Myer to celebrate 70 years of Christmas window magic. Unfolding across six windows at Myer Melbourneโ€™s Bourke Street store from Saturday 8 November to Sunday 11 January 2026, A Playful LEGO Christmas Story invites visitors to follow a childโ€™s letter to Santa as it journeys from a Melbourne post office all the way to The North Pole - with a little help from a cheeky LEGOยฎ elf. From The Windows To The Workshop: Families can continue the festive fun inside The Basement at Myer Melbourne, where the LEGO Christmas Playland will run from Saturday, 8 November to Christmas Eve.
3 weeks ago
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9/9
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